The Responsible Leader and Manager Essay Example | Topics and Well Written Essays - 1500 words

The Responsible Leader and Manager - Essay ExampleAs a team, the managers direct the fellowships operations with a focus on satisfying customers and the community and maximising profits. This make-up will explain how they use their personal, interpersonal and societal values to manage the stakeholders, including how they demonstrate their aw atomic number 18ness of fond issues and corporate citizenship responsibilities. Stakeholders The manner in which stakeholders are treated and managed is a crucial component in the tax revenue generation and success of a corporate outfit. It is the managers duty to ensure that stakeholders interests are met for the sake of creating beneficial relationships for affair continuity. Some of the stakeholders of Debenhams are the customers, employees and corporate shareholders. Customers form the core purpose of any business existence. Employees bridge the first step between the companys operations, products and portions, and the customers. Schr oder PLC, in its corporate shareholding capacity, has 202.9 million shares, representing a 16 percent shareholding (Baker 2010). The managers compound their personal values with corporate values to lay strategies to manage the unique needs and interests of each assemblage of stakeholder. Customers The managers at Debenhams understand that their customer base, running into millions, works hard to earn and afford their purchases. They know that whole tone products alone, without personal attention and appreciation, do not represent full value for customers money. They are motivated by the virtue of customer satisfaction to improve their services. They aim to be responsible and active participants in their communities of operation, which are basically made up of their customers. As a corporate entity, the company supports both national and topical anesthetic charities towards the well being of their customers. In a bid to acknowledge their customers choice to do business with them, the managers allot them at the heart of their decision making. In an appreciative gesture that works both for the customers and the company, the customers shopping throw is made more exciting by modernising stores, introduction of new brands and products and a proactive customer service incision. Products are manufactured to meet customers expectations in socially ethical environments and an assurance of quality compliance. The managers display their philanthropic cause by volunteering and fundraising. Reading this gesture as leadership by example, more volunteers and donors are attracted towards the events. In response to the ever increasing customers expectations of a fully fledged multi channel offer, the managers proposed an outsourced customer service department to a professional service provider (Irvine 2008). The outsourced service is committed to allow the customers several shopping options, and the company recorded an increase in sales within four months. This shows th e managers awareness of the requirement to respond to customers queries promptly, professionally and effectively. In another show of valuing customers, the company apologised publicly to a customer who was given wrong prices for dresses at the Newcastle branch. After paying for the dresses following an